How To E-Commerce offers newsletters, podcasts, and blogs focused on direct-to-consumer (DTC) and e-commerce. The company aims to provide actionable advice and strategies to help businesses grow and improve their marketing skills. In addition, it is dedicated to sharing the latest trends and best practices in the DTC and e-commerce market.
The DTC sector is growing rapidly, and as such brands must stay on top of their game and ensure that they’re retaining customers. While the fierce competition makes it crucial for DTC businesses to establish enduring relationships with their customers. And here is where having a strong client retention strategy might set you apart from […]
As of 2021, there were an anticipated 7.1 billion mobile phone users. For these consumers, mobile phones serve as the primary portal for ads and the introduction of new goods and brands. This offers marketers a great chance to grow their potential client base, increase revenue, and improve customer engagement—all through mobile apps. Downloads of […]
Running a budding business takes a lot of hard work and dedication. Building brand awareness, growing the consumer base and re-engaging the new audience and existing consumers are just steps to running the business. And in between this, small businesses need a good marketing strategy to grow and compete with other businesses. And the main […]
Influencer marketing has become an essential part of any brand’s marketing strategy. Many brands are betting on influencers to reach out to their target audiences, and the numbers back up this assumption. Though influencer marketing is still a relatively new phenomenon, there are several proven ways to make it more effective. Here are some tips […]
Facebook ads are a great way to get your business out there, reach customers you may have never met before, and expand your brand. But if you’re not careful with how you run them, you could end up spending a lot of money on ads that don’t bring in the return you were hoping for. […]
In the modern world, if you don’t know where your customers are, you’re not going to be able to sell them anything. And if you don’t know what they’re buying, you can’t make sure they’re getting what they need. In fact, it’s not enough to just know where your customers are: you have to be […]
UGC marketing is a powerful way to boost your brand’s presence while giving your users a voice and helping them feel more connected to the brand. By sharing authentic experiences from real people (instead of professional actors or spokespeople), brands can develop a sense of trust with their customers—and this is what makes UGC marketing […]
In today’s retail landscape, consumers have more options than ever before. And while customers have access to more products, they don’t necessarily have time to shop everywhere they would like. And if you’re reading this, chances are that you’re a retailer or brand manager who is interested in driving traffic to your online store. Digital […]
With Black Friday just around the corner, many retailers are working hard prepping their websites and stores. In 2022, Black Friday falls on the 25th of November. Whether you work in retail or are an eCommerce website owner, Black Friday is a huge event. It’s one of the busiest shopping days in the United States. […]
The advent of conversational commerce has changed the way consumers interact with brands. Today, it’s no longer enough for brands to have a website and a social media account; now they must also be able to communicate with their customers in real-time. So why is conversational commerce such a hot topic? Because it makes life […]
