How To E-Commerce offers newsletters, podcasts, and blogs focused on direct-to-consumer (DTC) and e-commerce. The company aims to provide actionable advice and strategies to help businesses grow and improve their marketing skills. In addition, it is dedicated to sharing the latest trends and best practices in the DTC and e-commerce market.
Temu, the Chinese e-commerce platform, has ambitious plans for global expansion, targeting $3 billion in sales through its platform this year and a staggering $30 billion by 2027. This is a significant shift from the traditional focus of Chinese e-commerce firms on emerging markets, such as Southeast Asia, and marks a growing interest in developed […]
As the Super Bowl came to a close, one Chinese e-commerce giant made a bold statement with a rare move. PDD Holdings, formerly known as Pinduoduo, aired a commercial for its U.S. shopping app, Temu. This effort showcases PDD’s ambitions to take on the American e-commerce market, following the footsteps of Chinese online shopping company […]
