How To E-Commerce offers newsletters, podcasts, and blogs focused on direct-to-consumer (DTC) and e-commerce. The company aims to provide actionable advice and strategies to help businesses grow and improve their marketing skills. In addition, it is dedicated to sharing the latest trends and best practices in the DTC and e-commerce market.
Businesses today interact with customers, sell products, and offer services through many channels. Automation and AI are making the customer experience smoother and more connected 🤖✨. This is especially important for companies that make, distribute, and sell products as they grow across different B2X channels and markets. Creating a smooth customer experience starts with gathering […]
🚀 In the heart of the AI marketing revolution, tools like ChatGPT and Bard are transforming marketing landscapes, promising efficiency and results. But can AI deliver the authentic human touch customers crave? Let’s explore: AI isn’t just a tool but a strategic ally, empowering marketers to meet evolving customer expectations and forge meaningful connections at […]
In the realm of social media, where connections thrive, brands have the opportunity to rekindle lost relationships with their customers. Here are four precise strategies to win them back and foster authentic engagement: 1. Adapt Across Platforms 🌐: 2. Forge Strong Creator Partnerships 🤝: 3. Respect Privacy in Social Commerce Metrics 🛡️: 4. Cultivate Authentic […]
In 1999, Amazon’s founder, Jeff Bezos, boldly declared that the customer experience was paramount to his vision for Amazon. He emphasized, “If there’s one thing that Amazon.com is about, it’s obsessive attention to the customer experience end to end.” Decades later, this commitment to customer obsession still stands as a core principle of the company. […]
In today’s competitive retail landscape, brands are employing innovative strategies to foster customer loyalty. One such trend gaining momentum is the offering of members-only access to new or exclusive merchandise. Let’s delve into how this approach is reshaping the loyalty landscape. Kith, Claire’s, and Hanna Andersson: Leading the Charge 🚀 The Evolution of Customer Loyalty […]
In the fast-paced marketing world, staying ahead of the competition is not just about having a great product or service; it’s about being customer-obsessed. Customer obsession is the driving force behind the success of many companies. In this blog, we’ll explore what it means to be customer-obsessed and why it’s crucial for marketers in the […]
Retaining customers is essential for a consistent income as a business, for growth, and for acquiring new ones. Regardless of the scale of your business, ever since the DTC industry has seen a sharp rise in the number of people seeking personalized services from brands, scaling up is the only way to sustain yourself in […]
The DTC sector is growing rapidly, and as such brands must stay on top of their game and ensure that they’re retaining customers. While the fierce competition makes it crucial for DTC businesses to establish enduring relationships with their customers. And here is where having a strong client retention strategy might set you apart from […]
