How To E-Commerce offers newsletters, podcasts, and blogs focused on direct-to-consumer (DTC) and e-commerce. The company aims to provide actionable advice and strategies to help businesses grow and improve their marketing skills. In addition, it is dedicated to sharing the latest trends and best practices in the DTC and e-commerce market.
It all started with a bite – a single bite of a Magnolia Bakery cupcake on the hit show Sex and the City. From that moment on, Magnolia Bakery became an institution in the West Village of New York City. Its cupcakes and other baked treats became a pop-culture phenomenon featured in films and TV […]
Temu, the Chinese e-commerce platform, has ambitious plans for global expansion, targeting $3 billion in sales through its platform this year and a staggering $30 billion by 2027. This is a significant shift from the traditional focus of Chinese e-commerce firms on emerging markets, such as Southeast Asia, and marks a growing interest in developed […]
Oh snap! Looks like the UK is joining other Western countries in banning TikTok on government phones over security concerns. The fear is that user data from the Chinese-owned app could end up in the hands of the Chinese government, which doesn’t exactly tick all the boxes for Western security interests. The National Cyber Security […]
The ongoing antitrust lawsuit filed by the Federal Trade Commission (FTC) against Meta Platforms Inc, formerly known as Facebook, has taken an interesting turn as the social media giant seeks rivals’ information. In response, eCommerce platform eBay Inc has filed a motion to block a bid by Meta for testimony from an eBay corporate official, […]
Attention shoppers! Amazon is shaking things up with its Go convenience stores in the USA. The e-commerce giant has decided to close eight stores as part of its cost-cutting measures. Two Go Stores in New York City, two in Seattle, and four in San Francisco will soon be saying goodbye to customers. What’s unique about […]
Blume is a coffee company that’s shaking up the traditional cup of joe with their unique latte blends featuring natural ingredients like cardamom, turmeric, reishi mushrooms, and lavender. Say goodbye to synthetic syrups and artificial flavorings because Blume is all about delivering a healthy twist to your daily coffee fix. Their website is an absolute […]
The global market has already reached a whopping USD 13,497.0 billion in 2022, and it shows no signs of slowing down. With a projected CAGR of 15% during the forecast period from 2023-2030, the e-commerce industry is truly on fire! One of the key drivers of this growth is the increasing use of smartphones in […]
Holy kibble! The top dog of this year’s Super Bowl Ad Meter is none other than The Farmer’s Dog! Their pawsome 60-second commercial chronicles the lifetime of a chocolate Labrador named Bear, who grows up with his owner from childhood to adulthood. With a tail-wagging score of 6.56 out of 10, this in-house directed ad […]
As the Super Bowl came to a close, one Chinese e-commerce giant made a bold statement with a rare move. PDD Holdings, formerly known as Pinduoduo, aired a commercial for its U.S. shopping app, Temu. This effort showcases PDD’s ambitions to take on the American e-commerce market, following the footsteps of Chinese online shopping company […]
Facebook Ads Manager is a powerful tool for businesses of all sizes to reach their target audience and drive results. Whether you’re a seasoned pro or new to the platform, this guide will provide you with the tips and tricks you need to make the most of your advertising efforts on Facebook in 2023. Getting […]
