HCP Marketing – Marketing Manager

Job Description

About the job

About Dexcom

Founded in 1999, Dexcom, Inc. (NASDAQ: DXCM), develops and markets Continuous Glucose Monitoring (CGM) systems for ambulatory use by people with diabetes and by healthcare providers for the treatment of people with diabetes. The company is the leader in transforming diabetes care and management by providing CGM technology to help patients and healthcare professionals better manage diabetes. Since the company’s inception, Dexcom has focused on better outcomes for patients, caregivers, and clinicians by delivering solutions that are best in class – while empowering the community to take control of diabetes. Dexcom reported full-year 2022 revenues of $2.9B, a growth of 18% over 2021. Headquartered in San Diego, California, with additional offices in the Americas, Europe, and Asia Pacific, the company employs over 8,000 people worldwide.

Meet The Team

Dexcom is seeking a highly motivated, results-oriented marketing professional with a passion for building a world-class, purpose-driven brand marketing that helps Health Care Practitioners (HCP ) s empower their patients with diabetes to take control of their health . The HCP Marketing Manager is responsible for developing and delivering innovative marketing programs and initiatives that drive growth and strengthen our global market position. This is a n incredible opportunity to combine a passion for creative marketing with keen analytical skills to produce meaningful and measurable impact.

Where You Come In

• You will be responsible for driving the strategy and execution of HCP demand generation strategies for the Dexcom G-Series brands globally.
• You will develop, execute, and monitor innovative personal and non-personal marketing programs and initiatives that align to strategic priorities and objectives.
• You will build a strong communication plans and resources (digital and print) to support commercial field sales teams to drive success including sales support materials and plans of action (POA).
• You will manage integrated marketing initiatives, including and in collaboration with external and internal partners.
• Non-called on HCPs programming will be a core area of focus with a drive to advanced digital programs to generate demand. You will be involved in significant collaboration with internal stakeholders across marketing, sales operations, finance, analytics, IT, sales leadership as well as vendors and creative agencies.
• You will work as part of a dynamic, high functioning, and cross collaborative team to ensure awareness and alignment across the organization.
• You will manage branding with the events team to execute impactful healthcare provider events that build excitement and awareness of Dexcom brand.
• You will assist in the development of global HCP marketing efforts to enable our regional marketing teams.
• You will provide executional tracking, reporting, learning & best practices, ensuring continuous improvement.
• You will manage marketing budget tracking and reporting.
• You will manage the formal medical, legal and regulatory process to ensure all marketing tactics are compliant and aligned with our standards and guidelines.
• You will obsess over the HCP experience and their journey across all touch points to ensure marketing is appropriately infused to delight both prospects and existing customers.
• You will partner with other functions, external agencies, and business partners to leverage all connection points and drive toward shared business goals.
• You will collaborate cross-functionally with marketing leadership, product management, regulatory affairs, clinical affairs, legal and other departments as appropriate to develop strategies and manage the marketing programs.
  

What Makes You Successful

• You are action oriented with a strong sense of urgency.
• You have the ability to adapt to meet changing priorities.
• You have the ability to display leadership, decision-making, and analytical skills.
• You are an effective communicator and have a passion for connecting with people.
• You are a self-motivator with insatiable curiosity.
• You have a deep knowledge of transforming insights into actionable plans that elevate the business.
• You have a passion for driving brand value and ensuring accountability for results.
• You have proven experience working cross-functionally to develop key projects and programs aligned to strategy.
  

What You’ll Get

• A front row seat to life changing CGM technology. Learn about our brave #dexcomwarriors community .
• A full and comprehensive benefits program.
• Growth opportunities on a global scale.
• Access to career development through in-house learning programs and/or qualified tuition reimbursement.
• An exciting and innovative, industry-leading organization committed to our employees, customers, and the communities we serve.
  

Travel Required

• 15-25%
  

Experience And Education Requirements

• Typically requires a Bachelor’s degree and a minimum of 8-12 years of related experience.
• At this level a graduate degree may be desirable with 4 years of related experience.
  

Remote Workplace: Your location will be a home office; you are not required to live within commuting distance of your assigned Dexcom site (typically 75 miles/120km). If you reside within commuting distance of a Dexcom site (typically 75 miles/120km) a hybrid working environment may be available. Ask about our Flex workplace option.

Please note: The information contained herein is not intended to be an all-inclusive list of the duties and responsibilities of the job, nor are they intended to be an all-inclusive list of the skills and abilities required to do the job. Management may, at its discretion, assign or reassign duties and responsibilities to this job at any time. The duties and responsibilities in this job description may be subject to change at any time due to reasonable accommodation or other reasons. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability. Dexcom’s AAP may be viewed upon request by contacting Talent Acquisition at talentacquisition@dexcom.com.

If you are an individual with a disability and would like to request a reasonable accommodation as part of the employment selection process, please contact Dexcom Talent Acquisition at talentacquisition@dexcom.com.

View the OFCCP’s Pay Transparency Non Discrimination Provision at this link .

Meritain, an Aetna Company, creates and publishes the Machine-Readable Files on behalf of Dexcom. To link to the Machine-Readable Files, please click on the URL provided: https://health1.meritain.com/app/public/#/one/insurerCode=MERITAIN_I&brandCode=MERITAINOVER/machine-readable-transparency-in-coverage?reportingEntityType=TPA_19874&lock=true

To all Staffing and Recruiting Agencies: Our Careers Site is only for individuals seeking a job at Dexcom. Only authorized staffing and recruiting agencies may use this site or to submit profiles, applications or resumes on specific requisitions. Dexcom does not accept unsolicited resumes or applications from agencies. Please do not forward resumes to the Talent Acquisition team, Dexcom employees or any other company location. Dexcom is not responsible for any fees related to unsolicited resumes/applications.