Technical Product Marketing Manager
Job Description
About the job
Sanas is revolutionizing the way we communicate with the world’s first real-time algorithm, designed to modulate accents, eliminate background noises, and magnify speech clarity. Pioneered by seasoned startup founders with a proven track record of creating and steering multiple unicorn companies, our groundbreaking GDP-shifting technology sets a gold standard. Our initial deployment is laser-focused on elevating the standards of customer experience centers. Testimonials from our partners reveal staggering double-digit improvements in mission-critical KPIs, coupled with boosts in CSAT and NPS. More than just a tool, our technology champions a bias-free workspace. This not only fosters a positive work environment but has also been instrumental in reducing employee attrition and curbing training expenditures.
Sanas is a 70-strong team, established in 2020. In this short span, we’ve successfully secured over $50 million in funding. Our innovation have been supported by the industry’s leading investors, including Insight Partners, Google Ventures, General Catalyst, Quiet Capital, and other influential investors. Our reputation is further solidified by collaborations with numerous Fortune 100 companies. With Sanas, you’re not just adopting a product; you’re investing in the future of communication.
We are seeking a dynamic and experienced Product Marketing Manager to join our growing team who can bring our technology and our users together in unconventional & unique ways. As the Product Marketing Manager, you will play a pivotal role in shaping a compelling product positioning to clearly articulate the benefits and features of our solutions. This is an exciting opportunity to build our brand, plan Go-to-market strategies, maintain & optimize our website for maximum engagement & lead generation and create compelling content across multiple platforms.
Key Responsibilities:
Strategic Product Positioning: Create and implement robust product marketing strategies for Sanas.ai, serving as a liaison between Product, Customers, and Marketing
Brand building: Drive brand awareness through top-of-funnel & thought leadership initiatives
Go-to-Market Strategy: Innovatively bring together our technology and users for impactful key launches across channels
Digital Presence: Manage and optimize the Sanas.ai website, ensuring it reflects our brand message, remains up-to-date, and is optimized for SEO and user experience
Content Strategy: Lead content strategy and creation across various channels, including blogs, white papers, customer stories, case studies, webinars, events, and videos, to drive engagement and educate our audience
Collaboration and Alignment: Collaborate closely with product and sales teams to align marketing initiatives with the product roadmap and sales objectives
Performance Measurement & Budget Management: Measure and report on the performance of marketing campaigns, assessing against goals, ROI, and KPIs. Manage and adhere to the marketing budget allocated for respective activities
Vendor Coordination: Coordinate with external agencies and vendors for the execution of campaigns, ensuring seamless collaboration and impactful results
Qualifications:
Bachelor’s degree in Marketing, Communications, Business, or a related field.
5+ years of experience in product marketing, marketing, or a communications role with a proven track record in content creation, website management, and event management.
Exceptional writing and editing skills, with the ability to craft content for different channels and audiences.
Knowledge of generative AI tools for marketers to increase efficiency in marketing processes and drive innovation
Solid understanding of web design principles and content management systems
Strong project management skills with the ability to meet deadlines and maintain attention to detail
Distinctive problem-solving and analytical skills
Experience with SEO/SEM, Google Analytics, and CRM software. Creative and innovative thinker with the ability to generate new ideas and translate them into high-impact marketing strategies
Experience translating technical concepts into business benefits
Excellent interpersonal and communication skills
Ability to work independently as well as part of a collaborative team environment
Be flexible to wear multiple hats in a fast-paced startup environment, pivoting as needed to drive business results
What Sanas.ai Offers:
A competitive salary with performance incentives. A full benefits package that includes healthcare, dental, and vision insurance, the chance to work in a creative and dynamic environment with a team that is passionate about innovation and driving change. Opportunities for personal and professional development. Flexible work arrangements to support work-life balance.
Application Process: Interested candidates are encouraged to apply by submitting a resume, a cover letter detailing their qualifications and vision for the role, and a portfolio showcasing previous work in events, content creation, and product marketing.
Sanas.ai is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
