Specialist Marketing CRM

Job Description

About the job

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Job Overview

The CRM Marketing Specialist is integral to the management and enhancement of email marketing initiatives. This role combines technical proficiency with marketing acumen, ensuring the successful production and delivery of email campaigns. The ideal candidate thrives in a dynamic environment and is adept at managing multiple projects concurrently.

Key Responsibilities

• Oversee the receipt and validation of assets within workflow tools, ensuring internal campaign approvals and timelines are met.
• Create campaign envelopes in the Email Service Provider (ESP) for HTML uploads by the Coding Specialist.
• Ensure the successful execution of daily email operations.
• Act as the primary contact for all daily email production activities.
• Collaborate in weekly production meetings with cross-functional team members.
• Develop HTML emails from Photoshop files, construct templates, and make necessary HTML revisions.
• Provide support for design aspects through minor modifications to creative assets in Photoshop.
• Assist in the creation of mini-landing pages hosted by the ESP.
  

Required Skills

• Proficient in Email Service Providers and skilled in Adobe Design Suite, particularly Photoshop and Dreamweaver.
• Strong foundation in HTML, CSS, and SQL.
• Experience in eCommerce is essential.
• Familiarity with trafficking tools or production management software for coordinating activities.
• Exceptional project management abilities, with a capacity to prioritize tasks effectively.
• Excellent problem-solving skills and critical thinking capabilities in technical environments.
• Strong interpersonal skills and a commitment to team collaboration.
• Detail-oriented, with a focus on process.
• Proficient in Microsoft Office applications.
• Comfortable working with layered Photoshop files and QA email rendering.
  

Qualifications

• A minimum of 3 years of experience in email marketing or a related field is required.
• A Bachelor’s degree in Marketing, Analytics, or a closely related discipline is mandatory.
• Demonstrated ability to manage multiple projects efficiently.
  

Career Growth Opportunities

As a valued member of our team, you will have the opportunity to gain substantial experience in email marketing and production management. We encourage professional development, allowing you to enhance your skills and advance within the organization.

Company Culture And Values

We pride ourselves on cultivating a collaborative and dynamic work environment. Our company values detail orientation and problem-solving abilities, which are vital to the success of our marketing efforts.

Employment Type: Full-Time