Product Marketing Manager
Job Description
About the job
Vimeo is looking for a dynamic Product Marketing Manager to join our Product Marketing team. You will drive seamless operations, foster stakeholder alignment, and champion scalability and efficiency. This role is instrumental in supporting product launch and pricing initiatives.
As a Product Marketing Manager, you will facilitate the end-to-end planning and execution of Product Marketing programs to deliver success for our business. Our ideal candidate will have a strong understanding of how to build product awareness and growth, and experience building excellent working relationships across stakeholders. You can work on both creative marketing initiatives and data-driven strategy. This is a highly cross-functional role and requires someone who is a strong self-starter and is operationally-minded.
This is a highly visible individual contributor role, reporting to the Head of Product Marketing.
Candidates based in NYC or East Coast preferred
What you’ll do:
Lead the charge: Facilitate end-to-end planning and execution of Product Marketing programs, collaborating closely with Product, Marketing, and Sales teams.
Forge strong partnerships: Establish goals, roadmaps, and operational models for effective cross-functional engagement within the business.
Navigate the organization: Build relationships with a diverse range of partners and contributors, including Marketing, Creative, Product, Product Marketing, Sales, and Legal.
Lead pricing & packaging initiatives: Partner with key stakeholders to develop holistic launch plans.
Drive results: Define initiative-level roadmaps, ensure work delivers on goals, and steer programs to successful completion.
Operationalize success: Establish communication structures, project templates, resource management, and leadership updates.
Anticipate and mitigate risks: Identify and proactively address potential obstacles and risks across multiple teams.
Skills and knowledge you should possess:
4+ years of marketing experience, with 1-2+ years of go-to-market experience
Exceptional project management skills, with the ability to manage multiple initiatives and cross-functional partners simultaneously
Excellent verbal and written communication skills, with experience translating complex features into clear and concise benefits for customers
Demonstrated ability to ask the right questions and to use sound business judgment when collaborating with a wide-range of stakeholders
Strong bias for action
Targeted Base Salary Range: $110,700.00 to $169,500.00
The base salary range listed above is for candidates located in the U.S., including the New York City metro area.
At Vimeo, we strive to hire and nurture amazing talent across the globe. Actual salaries will vary depending on factors including but not limited to experience, specialized skills, internal alignment and a candidate’s home base.
Base salary is just one component of Vimeo’s total rewards philosophy. We offer a wide range of benefits and perks that appeal to the variety of needs across our diverse employee base! Other rewards may include bonus or commission, Restricted Stock Units (RSUs), paid time off, generous 401k match, wellbeing resources, and more.
About Us:
Vimeo (NASDAQ: VMEO) is the world’s most innovative video experience platform. We enable anyone to create high-quality video experiences to better connect and bring ideas to life. We proudly serve our community of millions of users – from creative storytellers to globally distributed teams at the world’s largest companies – whose videos receive billions of views each month. Learn more at www.vimeo.com.
Vimeo is headquartered in New York City with offices around the world. At Vimeo, we believe our impact is greatest when our workforce of passionate, dedicated people, represents our diverse and global community. We’re proud to be an equal opportunity employer where diversity, equity, and inclusion is championed in how we build our products, develop our leaders, and strengthen our culture.
