Product Marketing

Job Description

About the job
Product Marketing at Slope

As the first Product Marketing hire at Slope, you will be at the forefront of our GTM flywheel. You will identify Slope’s target audience, develop crisp messaging, uncover audience insights, and increase awareness, activation and adoption of Slope’s products and capabilities. You will have an opportunity to work within a 2-sided network with both merchants and their business customers. We will lean on you to be a thoughtful storyteller who will identify opportunities to create captivating campaigns that drive consideration and differentiation in the market. Slope is constantly iterating and taking in customer feedback, so you will need to be proactive, resourceful, a good communicator and listener, and relentless. In this role, you will play a critical role in powering our revenue generation through shaping what we build, launch, and grow through user adoption.

✨ Why work with us?

You will get the chance to be an early team member at a fast-growth Y-Combinator-backed startup. We truly believe that it’s slope — not where you start but how fast we and you are growing and iterating
We are growing insanely fast and are well-funded. This is a once-in-a-lifetime opportunity to join our rocketship and build from the ground up!
We’re a tight-knit, intense team, from which you’ll learn a ton and have ownership
Work with seasoned second-time founders and operators
Help small business owners thrive and compete against large corporations

💎 What you’ll do

Develop a strong understanding of the Slope product suite and value proposition to drive growth in merchant adoption and payment volume
Act as the voice of the customer. You will partner with Product and Sales on messaging and communications across the entire product lifecycle and user journey
Develop compelling product narratives, unique positioning, and messaging that resonates with our merchants and their business customers
Drive awareness for Slope by creating a range of marketing assets: sales enablement materials, blog posts, lifecycle campaigns, etc
Execute upon product launches to generate sales pipeline and grow adoption of Slope’s products
Partner with Customer Success and Sales to drive awareness and adoption within our business customer ecosystem
Effectively work with our Merchant partners in coordinating marketing campaigns
Learn, iterate, and innovate. Build, test and measure different outbound strategies

📈 Requirements

Minimum 5-7 years of experience in product marketing at a high growth fintech / software / tech company
Experience crafting compelling product positioning and messaging
Demonstrated ability to manage GTM motions at scale to yield predictable results
Experience working at the intersection of enterprise-grade merchants and their business customers preferred
Attention to detail, strong work ethic, and a relentless drive
Comfortable with building process in the face of ambiguity. We are growing fast and still learning
A demonstrated ability to get stuff done. In an ideal world, you’ve worked in a fast-growing company and know what we should be doing today, in one year, and in two years.
Self-directed and able to work with minimal supervision
Excellent verbal and written communication skills
Data-driven and analytical about measuring and iterating