Marketing Specialist

Job Description

About the job
Description

OneWater Marine/Revver Digital’s marketing team is seeking a highly motivated and creative Dealer Services Marketing Specialist to join our team.

As a Dealer Services Marketing Specialist, you will be responsible for assisting in the development and execution of marketing strategies and programs aimed at enhancing our dealer network’s growth and profitability. You will work closely with the Dealer Services Marketing Manager to ensure that our dealers have the marketing support they need to excel.

Key Responsibilities

Collaborate with leadership and the marketing team to develop and implement dealer marketing strategies to increase brand awareness and drive sales.
Assist in the planning and execution of marketing campaigns, promotions, and co-op marketing initiatives to drive sales for our dealers.
Assist in managing digital marketing efforts, including email campaigns, social media, and online advertising, to increase dealer engagement.
Provide dealers with marketing resources, tools, and guidance to help them effectively promote our products and services.
Collaborate with cross-functional teams to ensure seamless execution of events, including sales, marketing, and operations.
Conduct post-event analysis and present recommendations to inform future strategy.
Conduct market research to stay up-to-date with industry trends and competitor activities to identify new opportunities.
Other duties as assigned.

Requirements

Requirements & Specialized Skills (not required but preferred):

Proven track record of participating in successful marketing campaigns that leads to sales growth.
Strong project management skills with the ability to multitask and meet multiple deadlines simultaneously.
Excellent communication and interpersonal skills.
Strong analytical skills with the ability to problem solve, take initiative, and think creatively.
Proficiency with Microsoft Excel, Word, and Outlook.
Proficiency in using project management software and platforms.
Intermediate understanding of CRM software.
Ability to work independently and as part of a team.

Education & Experience

Bachelor’s degree in marketing, communications, or a related field.
2-3 years of experience in B2B sales, marketing, or business development, preferably in the marine, dealer support, or similar industry role.

Travel

10-20%