Marketing Research Analyst

Job Description

About the job

As a Marketing Research Analyst, you will be an integral part of our marketing team, responsible for gathering, analyzing, and interpreting data to provide valuable insights that will drive strategic decision-making and improve marketing efforts. Your expertise in market research, data analysis, and trend identification will be instrumental in helping our company understand customer behavior, market trends, and competitor dynamics. Your insights will contribute directly to the development and execution of effective marketing campaigns and overall business growth.

Responsibilities

• Market Research: Conduct comprehensive market research to identify industry trends, customer preferences, and current and emerging market opportunities.
• Data Collection and Analysis: Gather data through surveys, interviews, and various data sources. Draw actionable conclusions and present findings in a clear and concise manner.
• Competitor Analysis: Monitor and assess competitor activities, marketing strategies, and product offerings.
• Customer Behavior Analysis: Analyze customer behavior patterns, preferences, and buying habits. Use customer insights to support marketing campaigns.
• Market Segmentation: Collaborate with the marketing team to segment target markets based on research findings. Support the development of targeted marketing campaigns
• Cross-functional Collaboration: Work closely with other departments, including product development, sales, and operations, to integrate research findings into business strategies and align marketing efforts with overall company goals.

Requirements

• Proven experience as a Market Research Analyst or in a similar role.
• Familiarity with market research methodologies and analysis.
• Excellent analytical and problem-solving skills with keen attention to detail.
• Effective communication and presentation abilities to convey complex insights to various stakeholders.
• Ability to work independently, prioritize tasks, and meet deadlines in a fast-paced environment.
• Knowledge of marketing principles, consumer behavior, and market segmentation strategies.
• A passion for staying up-to-date with industry trends and advancements in market research techniques.
• Bachelor’s degree in Marketing, Market Research, or a related field preferred

Salary: $70,000/yr plus full benefits and bonus eligible (total comp estimated $85k+)

Location: Austin, TX 78701, hybrid preferred

Why uShip?

uShip offers big-company benefits in a small-ish sized company because we really value and are committed to our people. There are even some extras that will surprise you.

• Remote or hybrid work options
• Monthly Wellness Reimbursements
• Home office Reimbursements
• Company paid meal delivery pass, plus monthly credit
• 100% Paid Health and Dental available
• 401(k) matching, no vesting
• Stock Options
• Pet Insurance
• Dog-friendly downtown office
• So much more!

Company Overview

uShip is the world’s first and largest shipping marketplace, making it quicker, easier, and more affordable to ship large or bulky items. Consumers and businesses can compare and book bids from hundreds of thousands of customer-reviewed transportation service providers, ranging from independent owner-operators to the largest freight carriers and brokers. From cars to cranes and furniture to freight, our straightforward and transparent platform helps people, businesses, e-commerce sellers, and multinational logistics companies ship with greater speed and efficiency. Customers save money and service providers make money using their empty cargo space – everyone wins!

We welcome diversity in all its forms, and believe we’re better collaborators, strategizers, and thinkers because of it. uShip is an equal opportunity employer. We are inspired to find candidates who embody our Core Values. uShip prohibits discrimination and harassment of any type and affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, gender identity, age, parental status, national origin, disability, or veteran status. We celebrate our differences and are committed to creating an inclusive environment for all employees.