Marketing Events Coordinator
Job Description
Top Reasons to Work With Us:
Kings III is honored to have been recognized by the Dallas Morning News as a Top 100 Workplace in Dallas and on the national scale for Top Workplaces USA. Results are solely based on survey responses from our team members, and we are proud to have ranked in the top 5% for multiple culture drivers including clued-in employees, supportive managers, strong values, meaningful work, leaders-in-the-know, employee appreciation and cross-team cooperation.
Video: Hear From Our Team on What Makes Kings III a Top Place to Work
Kings III is a fast-growing company providing elevator and pool emergency response and dispatch service to tens of thousands of commercial and multi-family properties across the US and Canada. We pride ourselves on providing a service that truly matters.
Kings III Emergency Communications – Event Marketing / Sales Support
(Dallas based – hybrid work environment with 1-2 days/week remote work from home)
Kings III Emergency Communications is looking for a driven, dynamic, and social team player dedicated to strengthening our marketing efforts and having a real impact on the company’s growth goals. On our team, it helps if you’re naturally curious because curiosity makes us ALL better and marketing is constantly changing! A team-forward attitude and a good sense of humor is a must-have for you to be both successful and happy on our team. We are very much of the mindset that we spend far too much time at work not to enjoy it or the people we do it with.
As a leader in the emergency communications industry for more than three decades, we pride ourselves on providing a service that saves lives.?We know what we do here matters. We also know that we cannot be the company?we want and need to be?without the right people in the right seats.?Bringing someone new on our team is more about company and team culture than?ANYTHING?else.
Marketing Events Coordinator
Reports to Marketing Director
Compensation $50-$65k
The Job
This is a highly collaborative position, working most directly with our sales and marketing teams on efforts that increase brand awareness, generate leads, and ultimately drive revenue. What do we mean by highly collaborative? If you are naturally introverted and would describe yourself as not much of a people person, this is not the gig for you.
The core focus of this role is event marketing and industry association strategy and execution. You will also assist with email marketing and sales material development. We are a small marketing team, so being well-rounded and having an “I’ll step in and take that on, learning something new along the way and furthering my skill set” sort of attitude is important.
Ideal Candidate
Highly organized
Detail oriented (we can’t emphasize this enough).
Stellar time management skills and deadline focused
You’re a natural problem solver that can pivot on demand, keeping cool, calm, and collected. You have a mindset that there’s always some solution and you get it done.
You’re a do-er. You see something is needed and you take action.
You value work/life balance (because we certainly do).
Core Responsibilities
Sales Team Support: Work together with our sales reps and sales directors to identify and evaluate marketing opportunities for us to improve brand awareness, generate leads, and drive revenue in their markets. Much of this will be industry association related and you will help manage our engagement (the sales rep will be the local ‘face of the company’) and event involvement to help the sales rep maximize their (and our collective) presence.? To do this effectively, you will meet regularly with our sales reps and with our regional sales teams (virtually).
Event Marketing: Evaluate, plan, coordinate logistics, promote and periodically, work in-person and virtual events (with sales reps) as needed. Minimally, you will attend and work alongside our sales team at our regional and national multi-day events (~5/year). Periodically, you will also join the sales reps you support at their local events, as needed (typically when the Sales Director has a conflict). This typically includes trade shows, sponsored events, and Kings III hosted events. You will manage from end to end, this includes budget management, handling and upkeep of trade show materials as well as post-event tracking.
CRM Event Campaign Management: Where the rubber really meets the road on our event efforts (and all marketing efforts) is when it is reliably tracked to revenue. This includes ensuring that all leads generated are imported, tagged for tracking, and handed off to the appropriate teams for follow-up in a timely manner. You will work with other stakeholders on this, (for example, you will not import leads directly although you will manually enter data into the CRM at times), but you own the follow-through.??
Internal Event Planning & Management: You will be the lead on the marketing team for planning internal Kings III events, such as our annual meeting in January and our annual sales incentive trip.
Email Marketing: For your role, this will predominantly consist of pre- and post-event email communication, but everyone on our team currently dabbles in email marketing so there will be special email campaigns and projects here and there that you are pulled in to help with or lead as well.
Marketing Vendor Relationships: Manage marketing department key vendor relationships (business cards, apparel portal, promotional items, etc.)
Additional Responsibilities as Needed
Content Development: Everyone on our marketing team pitches in on content development where needed at times, whether related to sales literature, a blog article, or an advertisement. You should be well-written and confident in leading the development of materials appropriate for our target market. Light graphic design to facilitate content. Not a graphics design expert? Neither are any of us on the team. We can help with the tools; you just need the “I’m excited to learn and develop my skills” mindset.
Special Campaign Work: We are constantly evaluating additional topics and/or market-specific opportunities. This might mean dabbling in direct mail periodically, for instance, or special Kings III promo packages for a specific area of focus (helping customers celebrate a recent award they received, for example).
The obligatory ‘other duties as required’, that speaks to our small, agile team in a fast-growing company and the importance of a can do / let me take that on attitude’.
About Our Company:
At Kings III, we provide critical communication services to help people in distress. We answer the call when seconds count. We know because we’ve been making them count when it matters most for over 30 years. Our best-in-class emergency dispatch service helps our customers reduce risk, mitigate liability, and lower their cost, all while simultaneously allowing them to provide better care to their team members, tenants, and guests.
Our primary client base includes commercial and multi-family real estate owners and property managers and the most common areas we provide emergency dispatch services are in elevators and at poolside. Our customer retention rate is amazingly high at nearly 98%. Most important to our team and our customers alike is that we stand behind what we sell and service. If there is a problem, we fix it, period. We are in the life safety business and understand our service must work when needed.
More than 18% of our team has been with Kings III for 10+ years, and many of them for much longer. We care who we bring on board, and nothing matters more than keeping our company culture intact and thriving.
What we do here really matters – not just for our customers and our callers, but for our team members as well. HOW we do it matters even more.
Kings III Core Values:
You will find our core values, listed below, deeply engrained in the fabric of the company. It’s important that everyone in the business is dedicated to these values as we work to lead and grow a team of good citizens – internally and externally speaking.
Honesty & Integrity
Service to the customer above all else.
Do what is right.
Good enough is not good enough; pursue excellence.
Encourage individual initiative and growth.
Kings III is an Equal Opportunity Employer and committed to maintaining a drug-free workplace. We do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state, or local protected class.
Requirements:
Essential Skills and Experience:
1+ years’ experience in a well-rounded hands-on marketing role
Experience with event planning and trade shows (which could involve lifting 50 lbs. and standing on your feet for 6-8 hours)
Self-motivated and a quick learner who can work independently as well as part of a team
Ability to multitask and prioritize multiple projects/events
Naturally curious and focused on tracking and using data to identify what’s working and what’s not then pivoting as necessary. This role needs someone that is metric driven.
Goal-oriented and dependable
Positive, competitive, and determined attitude. A sense of humor is a plus! (a must, really)
Superior oral and written communication
Above average interpersonal skills
Travel will be negligible with high season during certain times of the year, but flexibility to do so up to 20% of the time if needed
Microsoft Office proficient
Preferred, but Not Required Skills and Experience:
Experience with Adobe Creative Suite (Photoshop, Illustrator, etc.) and design/creative skillset
Familiarity with marketing automation tool software (we use Act-On)
Familiarity with CRM software (Salesforce.com a plus)
Familiarity with Monday.com
