Marketing Coordinator

Job Description

HRCU is a community credit union providing top-notch service to our members and making a difference in our communities. We are Better, Not Bigger Banking. We believe in empowering our associates and providing an opportunity to thrive and make a career here at HRCU.

We are seeking a dynamic and creative person to join our marketing team. In this role, you will use your talent to provide graphic design production and administrative support that includes delivering on the strategic sales and marketing plan for the Credit Union, with a strong emphasis on digital marketing.

Essential Functions & Responsibilities:

• Creates and delivers effective digital marketing campaigns – including email marketing, social media advertising, and search engine optimization (SEO) – to drive member engagement and sales.
• Monitors and analyzes website traffic and performance using analytics tools such as Google Analytics.
• Handles graphic design production of internally produced projects following HRCU graphic design and branding standards.
• Maintains, updates, and enhances the website using the content management system.
• Coordinates and participates in community sponsorships and events. Attends HRCU sponsored events to provide support and coordination and collect photo/video content for marketing purposes.
• Handles copy production, proofreading, creative revisions, pre-flighting, and submission of art files for production.
• Provides marketing assistance including tracking marketing projects and updating the production calendar to proactively manage deadlines.
• Proactively prepares social media content, member statement messages, press releases, newsletters, and similar marketing communications.
• Provides support to departments hosting and participating in events, along with our business partners.
• Responsible for receiving, storing, and maintaining supply levels of all marketing and promotional materials.
• Maintains up-to-date and current knowledge of digital marketing and graphic design strategies and trends.

Requirements:

• 1 to 3 years of similar or related experience. Financial institution experience is a plus.
• Associate or bachelor’s degree in marketing or graphic design or achievement of formal certifications recognized in the industry as equivalent.
• Outstanding copywriting, graphic design, and social media skills
• Proficient in designing and delivering digital marketing campaigns, including social media, email marketing, and multimedia (video, photography, and amination).
• Proficient in the Adobe Creative Suite (Illustrator, Photoshop, InDesign).
• Willingness to pivot and take on new initiatives.
• Strong organizational skills that reflect the ability to perform and prioritize multiple tasks seamlessly with excellent attention to detail.

Applicant Instructions:

• Resume and cover letter required
• No phone calls, please.
• Direct hire – no recruiter or agency inquiries, please.

What we offer:
HRCU recognizes the importance of benefits that provide financial security for our employees and their families and is committed to providing a competitive benefits package to eligible employees. Our best-in-class benefits include:

• Vacation Days
• Birthday off
• Personal Day
• Sick Days
• 11 paid holidays
• Tuition Reimbursement
• Insurance – medical, dental, and vision with generous employer contribution
• Flex Spending Plans & Health Savings Account with employer funding
• Company paid Life Insurance, Short Term & Long Term Disability
• 401(k) retirement savings plan (with a match of up to 6%)
• Professional Development

Equal Opportunity Employer

Job Type: Full-time

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Professional development assistance
• Tuition reimbursement
• Vision insurance

Work Location: In person