Marketing Coordinator

November 9, 2023
Apply Now

Job Description

At Gentherm, we say, “It’s about the person.” We’re with you on a cold winter day when you turn on your heated seat and steering wheel or helping manage patient body temperature in the operating room, recovering room or intensive care units. We take a human approach with everything we do.

As the global market leader of innovative thermal management and pneumatic comfort technologies for the automotive industry we embrace the opportunity to create and deliver extraordinary solutions that make meaningful differences in everyday life. We do this by improving health, wellness, comfort and energy efficiency.

We embrace an entrepreneurial spirit and combine that with our global leadership to deliver results. Working at Gentherm provides you the opportunity to not only shape the future of the automotive and medical industries, but also influence your career throughout the company. You will be engaged, challenged and inspired by our team to deliver leading thermal technologies that positively impact lives around the world.

IMPACT and OPPORTUNITY

Gentherm Medical is looking for a Marketing Coordinator to join our growing Marketing Team. The Marketing Coordinator will play a crucial role in helping us achieve our business objectives by coordinating various marketing activities, managing projects, and assisting in the development of creative content. This role offers an exciting opportunity for a detail-oriented individual who is passionate about healthcare and marketing.

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES:

  • Support marketing initiatives with the planning, execution, and reporting of marketing programs such as email, event, social media, or content marketing
  • Independently coordinate our attendance at tradeshows, marketing and community events, including overseeing logistics, managing registrations, coordinating with vendors, creating agendas, and ordering marketing collateral
  • Coordinate product, event, or general digital marketing campaigns, including copy, scheduling, testing, and deployment
  • Work closely with the marketing team and graphic designers to ensure marketing materials are on brand and effectively communicate our value proposition
  • Create, proofread, and edit content for various marketing channels, ensuring consistent brand voice
  • Assist with developing and managing content and social media marketing programs and calendars, including blogs and public relations efforts.
  • Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports
  • Provide administrative support, including scheduling meetings, maintaining marketing calendars, and handling budget tracking
  • Conduct market research and identify trends
  • Identify opportunities for continuous improvement in the marketing department

MINIMUM QUALIFICATIONS:

  • Bachelor’s Degree in Business, Marketing, or related field.
  • 1-3 years of marketing experience
  • Creative thinker, excellent listener and communicator
  • Excellent organizational and project management skills
  • Excellent written and verbal communication skills (including copywriting and proofreading)
  • Must be a self-starter and able to independently move projects forward, prioritize tasks, and meet deadlines
  • Strong ability to collaborate across functions
  • Flexible, adaptable, team-oriented work style
  • Intermediate skill level or above in Microsoft Word, Excel and PowerPoint

PREFERRED QUALIFICATIONS:

  • Medical device/healthcare marketing experience
  • Familiarity with marketing technology (CRM, marketing automation platforms, Canva, survey tools, etc.)
  • Experience with social media, video production and/or design

COMPETENCIES:

  • Deliver Results
    • Understand the mission and output of your team; set SMART objectives and deliver
  • Drive Change
    • Focus on agility and commitment to continuous improvement; Understand and act on internal and external drivers of change
  • Build Capability
    • Foster a culture of learning and development; Support individual growth through continuous feedback to achieve personal and professional goals
  • Cultivate Innovation
    • Openly embrace, create, implement and support new and innovative ideas, processes and technology that deliver business results

Gentherm is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, genetic information, sexual orientation, gender identity, disability or protected veteran status.

Job Req ID: 9155

Country/Region: US

Published: Nov 8, 2023


Nearest Major Market: Cincinnati
Job Segment: Copy Editor, Proofreading, Surgery, Channel Marketing, Market Research, Creative, Healthcare, Marketing