Marketing Associate (B2B)
Job Description
About the job
Angi® is transforming the home services industry, creating an environment for homeowners, service professionals and employees to feel right at “home.” For most home maintenance needs, our platform makes it easier than ever to find a qualified service professional for indoor and outdoor jobs, home renovations (or anything in between!). We are on a mission to become the home for everything home by helping small businesses thrive and providing solutions to financing and booking home jobs with just a few clicks.
Over the last 25 years we have opened our doors to a network of over 200K service professionals and helped over 150 million homeowners love where they live. We believe home is the most important place on earth and are embarking on a journey to redefine how people care for their homes. Angi is an amazing place to build your dream career, join us—we cannot wait to welcome you home!
About The Role
Angi is looking for a dynamic and fast paced individual to join our B2B marketing team to focus on content planning and execution. In this role, you will support the execution of marketing plans, projects, and deliverables. This individual will be driven and incredibly organized. They will excel and grow in multiple areas including marketing and design, partner relations and campaign management.
What You’ll Do
Manage and support content, copy, and coordination for B2B Marketing
Create, manage, and send content to Pros via various channels (email, SMS, internal messaging)
Write copy to support various channels and campaigns (i.e. newsletter, triggered, product updates, rep 1:1, how-to articles, email, internal messaging)
Collaborate closely with other business departments including, copywriters, designers, product, sales, and customer care
Create and execute in-product messages to educate pros and drive actions
Provide technical and platform support to the B2B Marketing team (Pardot permissions, JIRA board management)
Manually upload lists across email CRMs, publish all programs, and oversee quality assurance
Compile monthly campaign performance reports and complete competitive analysis for content
Continually optimize subject lines, content and audiences to maximize open rates, click rates and conversion rates
Use strategic problem-solving skills to ensure successful campaign launches and make recommendations to improve or optimize existing campaigns (both email & internal messaging)
Help in the creation of documentation and FAQs to support internal enablement
Who You Are
Bachelor’s degree in Marketing or related field
2+ years of professional experience in B2B marketing
Experience writing copy for B2B marketing and writing about complex business models
Must have excellent written and communication skills, and be extremely detail-oriented
Experience writing for a pro/small business owner user base a plus
CRM experience preferred
Strong project management skills with the ability to monitor multiple projects simultaneously and overcome obstacles
Ability to handle quick change and short turnaround times on high priority tasks
Demonstrated ability to interpret in-depth analysis and uncover actionable insight
Eager to work efficiently with cross-functional teams in a very fast paced environment
High aptitude for learning new skills and the willingness to tackle new challenges
We value diversity
We know that the best ideas come from teams where diverse points of view uncover new solutions to hard problems. We welcome and value individuals who bring diverse life experiences, educational backgrounds, cultures, and work experiences.
Compensation & Benefits
The salary band for this position ranges from $55,000 to $65,000 commensurate with experience and performance. Compensation may vary based on factors such as cost of living.
This position will be eligible for a competitive year end performance bonus & equity package.
Full medical, dental, vision package to fit your needs
Flexible vacation policy; work hard and take time when you need it
Pet discount plans & retirement plan with company match (401K)
The rare opportunity to work with sharp, motivated teammates solving some of the most unique challenges and changing the world
