Marketing Analyst
Job Description
About the job
Staffmark Workforce Solutions offers this exciting contract opportunity at a global leader in electronics, mobile devices, and appliances located in Mountain View, CA.
Marketing Analyst
Position Summary:
Analyze, strategize, and execute Galaxy Store Mobile Apps & Games marketing and analytics operations. Collaborate with internal and external stakeholders to win new market segments, articulate business initiatives, and design new business systems and processes to scale up the existing promotions that will boost the MBO (revenue / new PU / ARPPU) performance
Responsibilities:
Data Analysis: Analyze key business metrics for stakeholders to understand and track progress across Galaxy Store (Apps & Games) operations. Provide insights about marketing, merchandising, product, and financial operations to inform stakeholders for data-driven strategic decision-making
Cross-functional Communication: Craft concise and articulate PowerPoint presentations that can socialize business initiatives, insights, and reports to cross-functional teams
Copywriting: Provide engaging marketing copies that will be displayed to end users via various marketing channels in Galaxy Store (banners, videos, notifications, etc.) and provide accurate analysis of copy performance
Statistical Testing: Design, execute, and analyze various statistical experimentation (e.g. A/B testing) to test assumptions and launch new marketing campaigns, features, and product releases
Reporting: Defining and implementing marketing and financial key performance indicators to deliver weekly, monthly, quarterly, and annual reports
Market Research: Conduct secondary market research with internal and external business intelligence tools to run market-leading promotional campaigns. Contextualize research findings and communicate actionable research insights to stakeholders
Process Improvement: Develop and review processes and mechanisms to improve operational efficiency and communication across marketing and financial operations
Requirements:
2 – 5 years of experience in data-focused roles such as marketing analytics, business operations, or data science
Advanced degree in other quantitative field or equivalent practical experience
Experience analyzing trends, competitors, and markets
Experience in crafting marketing copies and materials and performing real-time evaluations of marketing performance
Advanced Excel and PowerPoint skills required
Excellent communication skills and a proven record of working cross-functionally to achieve results.
Proactive and passionate personality
Team-first attitude
Experience in A/B testing and statistical modeling is a plus
Advanced degree in other quantitative field or equivalent practical experience
Staffmark talent working with this client receive competitive compensation and a great benefits package including medical, dental, vision, 401K, and Paid Time Off plus more!
The base pay range above represents the low and high end of the base compensation range we reasonably expect to pay for this position. Actual base compensation will vary and may be above or below the range based on various factors including, but not limited to, geographic location, actual experience, and job performance. This job posting is not a promise of any specific pay for any specific employee.
The range listed is just one component of the total compensation package for our employees. Based on the details of your position, we provide a variety of benefits to our employees, including medical, dental, and vision plans, pre-tax savings plans, pre-tax parking and commuter plans, supplemental health and welfare plans, a retirement savings plan, an employee assistance program, pet insurance, and paid holidays. Other rewards may include short-term incentives and paid time off.
After you have applied, download our Staffmark Group WorkNOW App to receive real-time job offers and apply for additional opportunities. You can download it from the App Store or get it on Google Play.
About Staffmark
Staffmark is committed to providing equal employment opportunity for all persons regardless of race, color, religion (including religious dress and grooming practices), sex, sexual orientation, gender, gender identity, gender expression, age, marital status, national origin, ancestry, citizenship status, pregnancy, medical condition, genetic information, mental and physical disability, political affiliation, union membership, status as a parent, military or veteran status or other non-merit based factors. We will provide reasonable accommodations throughout the application, interviewing and employment process. If you require a reasonable accommodation, contact us. Staffmark is an E-Verify employer. This policy is applicable to all phases of the employment relationship, including hiring, transfers, promotions, training, terminations, working conditions, compensation, benefits, and other terms and conditions of employment.
All employees are directed to familiarize themselves with this policy and to act in accordance with it. All decisions with respect to employment matters and other phases of employer-temporary employee relationships will be in keeping with this policy and in accordance with all applicable laws and regulations.
