Junior Marketing Campaign Manager

Job Description

About the job

Mediaocean is the mission-critical platform for omnichannel advertising. With more than $200 billion in annualized media spend managed through its software, Mediaocean connects brands, agencies, media, technology, and data. Using AI and machine learning technology to control marketing investments and optimize business outcomes, Mediaocean powers campaigns from planning, buying, ad serving, and creative personalization to analysis, optimization, invoices, and payments. Mediaocean employs 1,500 staff across 30 global offices and supports over 100,000 people using its products.

Mediaocean was recently named #1 ad tech company in AdAge Best Places to Work . Visit www.mediaocean.com to learn more, or check us out on LinkedIn , Glassdoor , Facebook , or Twitter .

The Junior Marketing Campaign Manager will be responsible for multi-channel campaign management as part of our global marketing strategy. In this cross-functional role, you’ll work closely across the Marketing, Revenue Ops, and Sales departments to assist in running end-to-end marketing programs that will have a direct impact on company revenue. As part of your responsibilities, you will manage the process of measuring attribution, general database upkeep, and the lead lifecycle process. Your day-to-day will focus on activating and managing email, paid social, CTV, online video, and lead generation campaigns. You will also help manage hosted events, virtual events, and trade show sponsorships. You will use reporting and analytics to diagnose opportunities, measure success, encourage the adoption of processes (as well as updating processes as needed), and guide teams on how to improve. We’re looking for someone who is keen to leverage data to benefit our marketing and sales teams.

Responsibilities Will Include

• Activate and manage email and lead generation campaigns within Marketo, including email and form build, audience targeting, and reporting
• Activate and manage paid social campaigns, including creative builds, audience targeting, and reporting
• Support our presence at trade shows and conferences, including managing logistics for sponsorships, liaising with event organizers, and making sure internal staff are fully prepared
• Support our efforts with hosted in-person events and virtual events/webinars, including managing registration, content, merchandise, and attendee follow-up
• Analyze campaign performance in order to optimize new marketing and sales plan sand drive tactical marketing decision-making and campaign optimization
• Work with in-house team to develop, create and manage reporting processes for KPIs within the marketing and sales team, including bookings, attribution, campaign performance, and more
• Collaborate with Revenue Ops team to manage the process of lead qualification/lifecycle, to upkeep customer, user, and lead data, and to maintain data integrity and cleanliness
• Collaborate with the Sales team on lead/opportunity development
• Implement SEO best practices across marketing websites
  

Who You Are

• Degree in business and marketing fields
• 1-3 years experience in marketing related role
• Experience with Marketo preferred
• Experience with Salesforce and Tableau is a plus
• Experience with email and social campaigns
• Experience with events, conferences, and trade shows
• Ability to prioritize and manage multiple projects
• Highly analytical and detail-oriented
• Excellent problem solver who can work independently
• Quick learner who can take initiative and assume accountability
• Excellent written and verbal communication skills
• The ability to work with a team spread out over multiple offices
  

Why Mediaocean?

• Competitive total compensation, including 401(K) employer match and financial wellness seminars
• Extensive medical, dental, and vision plan – Keep your family (or just yourself!) safe and healthy
• Flexible time off – In addition to our 14 company holidays, we provide open PTO to all U.S.- based Mediaocean employees. So take a sick day, vacation day, or mental health day
• Bonding Leave – After six months of employment at Mediaocean, mothers and fathers, including same-sex parents, can take job-protected, paid time off to bond with their child within the first 12 months of the child’s birth or adoption
• Insurance, Pet Insurance, employer matched Health Savings Account and Flexible Spending Accounts
• Professional development – Personalized development plan created with your manager, continuous internal and external trainings, official company-wide mentorship program, professional development rewards program, management, leadership, and function-specific training for top performance, education reimbursement
• Get rewarded for demonstrating Mediaocean values
• Active affinity-based groups – Form connections with similar peers in offices around the world. Groups include: Women at MO, Black Employees at Mediaocean (BEMO), Pride at MO, Mi gente (Hispanic/Latinx community), AAPI at MO, Parents at MO, International Enrichment, Language Lovers, Books & Beyond, DEI in Engineering, and Mental Health & Wellness, and Caregivers United
• Wellness opportunities – Free virtual yoga and abs and glutes classes, company-paid Headspace meditation app membership, company-wide steps challenges, complimentary snacks in-office
• Bikeshare program in select offices, (Divvy and CitiBike for Chicago and New York offices)
• All of these benefits/perks are effective on the date of hire
  

We would hate to miss out on your application because you do not meet every requirement – transferrable skills and education will also be considered, so please do not hesitate to apply!

Mediaocean recognizes our true strength and value shine when all our team members feel there is space in the conversation for their voices, thoughts, ideas, perspectives, and concerns. Mediaocean is committed to being an equal opportunity employer, and we consider all applicants regardless of their age, race, color, gender, sexual orientation, ethnicity, religion, national origin, disability, or veteran status.

If you’re an existing Mediaocean employee and would like to submit a referral, click here .