Director of Marketing

Job Description

About us

Kinship is a skincare and wellness brand founded by skincare science expert Christin Powell and marketing executive Alison Haljun, out of their personal need for sensitive skin products that dont compromise on results or FUN. The brand has earned over 20 awards and top honors, including Allure Best of Beauty, Best Breakthrough Beauty Start Up by Digiday Media’s Glossy and a Webby Honoree in Advertising, Media & PR for Skincare Launch Campaign in 2020. Kinship has been featured in Allure, Vogue, WWD, and The New York Times as a leader in microbiome-focused skincare.

Required Experience

• 7+ years of experience in marketing roles (industry-experience preferred).
• Experience marketing both brand and product within a crowded market.
• Proven track record of developing and executing successful marketing campaigns that meet or exceed targets.
• Mastery of the digital and social media landscape, including beauty influencers and content creators.
• Experience leading the development of branded content for both social media and marketing purposes.
• Demonstrable competency with data, analytics and the measurement of marketing-related activities.
• Working knowledge of MS Office Suite, Shopify, Google, Meta, TikTok, Tribe Dynamics, email and SMS platforms.

Qualities for Success in this Role:

• Customer obsessed with an intuitive grasp of Kinship’s target audience.
• Creative and detail-oriented problem solver.
• Outstanding leadership, communication and interpersonal skills.
• A self-starter who’s capable of working effectively in a dynamic, fast-paced and highly-fluid environment while juggling multiple priorities and responsibilities.
• A strategic, analytical and “out of the box” thinker who’s comfortable making data-driven decisions to meet business goals.
• Passionate user of digital and social technologies and up to date on the evolving space.
• An ability to lead, motivate and coach a team to success, engaging others in the broader mission.

• Demonstrated ability to work collaboratively within a team environment and willingness to perform tasks at any level.
• Open to travel as needed.

Note: This job description is intended to provide a general overview of the position. It is not intended to be an exhaustive list of all responsibilities, duties, skills, or qualifications required for the role.

Job Type: Full-time

Pay: $130,000.00 – $150,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Employee discount
• Flexible schedule
• Health insurance
• Health savings account
• Paid time off
• Parental leave
• Vision insurance

Schedule:

• 8 hour shift

Ability to Relocate:

• Remote: Relocate before starting work (Required)

Work Location: Remote