Digital Marketing Specialist

Job Description

About the job
We are expanding our marketing team and looking for a talented and driven Digital Marketing Specialist to join us. If you have a passion for digital marketing, a creative mindset, and a desire to drive growth, we want to hear from you!

As a Digital Marketing Specialist, you will be responsible for developing, implementing, and managing online marketing campaigns that drive brand awareness, engagement, and conversions. You will play a key role in shaping our digital presence and achieving our marketing goals.

Responsibilities:

Develop and execute digital marketing strategies across various channels including SEO, PPC, social media, email marketing, and content marketing.
Conduct keyword research and implement SEO best practices to improve organic search rankings.
Develop and manage engaging content for our website, blog, and social media platforms.
Manage email marketing campaigns, including list segmentation, automation, and performance tracking.
Collaborate with the design team to create compelling visuals and graphics for digital campaigns.
Conduct market research to identify opportunities for growth and areas for improvement.

Requirements:

Proven experience as a Digital Marketing Specialist or similar role.
In-depth knowledge of digital marketing concepts, tools, and best practices.
Excellent communication and interpersonal skills.
Creative mindset with strong attention to detail.
Ability to work independently and as part of a team.
Strong analytical and problem-solving skills.
Ability to manage multiple projects and meet deadlines.

As a Marketing Assistant, you will support the marketing team in executing various marketing strategies and campaigns. You will assist in creating content, conducting market research, and coordinating events to help promote our products and services.

What you will need:

Assist in the development and implementation of marketing campaigns.
Coordinate and participate in promotional events and trade shows.
Collaborate with the sales team to ensure marketing efforts align with sales goals.
Monitor and respond to customer feedback and inquiries on social media and other platforms.
Support the marketing team with administrative tasks, including scheduling meetings and organising marketing collateral.

Qualifications:

Excellent communication and interpersonal skills.
Strong organisational skills and attention to detail.
Creative thinking and problem-solving abilities.
Positive attitude and eagerness to learn.

If you are passionate about marketing and eager to contribute to a dynamic team, we encourage you to apply!