Digital Marketing Associate

April 15, 2024

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Job Description

About the job

Doximity is transforming the healthcare industry. Join our mission to help every physician be more productive and provide better care for their patients. As medicine’s largest network in the United States, there’s an elevated level of responsibility in everything we do. We don’t take that responsibility lightly and are committed to building diverse teams with an inclusive culture that can make a direct impact on the healthcare system.

One of Doximity’s core values is stretching ourselves. Even if you don’t check off all the boxes below we encourage you to apply. Doximity is full of exceptional people who bring their own unique experiences to work everyday and make us all better for it!

In this role, you will leverage your expertise in digital advertising, particularly in Meta Ads Manager and Google Ads, to work with our Senior Digital Marketing Manager and the broader marketing team. Your primary focus will be on user acquisition, re-engagement, and retention efforts through strategic planning, testing, and optimization of digital advertising campaigns and landing pages.

This role will live within Doximity’s marketing team. As such, you will be part of a passionate group of professionals dedicated to understanding the day-to-day challenges facing clinicians and developing campaigns and materials to convey Doximity’s unique solutions back to our users.

This role can be filled in our San Francisco headquarters OR remotely in the U.S.

How You’ll Make An Impact:

  • Plan, create, and optimize campaigns across paid ad platforms (e.g., Meta Business Manager, Google Ads, Apple Search Ads, LinkedIn Campaign Manager)
  • Test messaging across different ad channels and landing pages
  • Identify replicable marketing tactics that drive user acquisition, re-engagement and retention
  • Analyze campaign performance, providing key insights and actionable recommendations
  • Communicate weekly updates, progress reports, and results to internal stakeholders
  • Proactively identify tools needed to scale performance marketing and collaborate with technical teams for onboarding
  • Manage budgets effectively, coordinating with Finance and Accounting to resolve any discrepancies

What We’re Looking For:

  • 5+ years in performance marketing, with a track record of driving consistent month-over-month growth and reducing cost per acquisition
  • Proficiency with Meta Business Manager, Google Ads, and MMP tracking
  • Familiarity with other paid digital channels, such as display and mobile acquisition
  • Ability to analyze and synthesize data sets using tools like Microsoft Excel, Snowflake, Looker, and Hex
  • Experience in A/B testing and landing page optimization
  • Detail-oriented with exceptional written and verbal communication skills
  • Creative problem-solving and resourcefulness — comfortable working in a matrixed, fast-paced environment
  • Background in healthcare innovation and strong copywriting skills are a plus!

Compensation

The US total compensation range for this full-time position is inclusive of salary + equity. Our ranges are determined by role and level. The range displayed on each job posting reflects the approximate total target compensation for the position across the US. Within the range, individual pay is determined by factors including relevant skills, experience, and education/training. Please note that the compensation listed does not include benefits.

More on /Benefits/Perks

Doximity is proud to offer industry-leading benefits to our full time employees. Some of our offerings include:

  • Medical, dental, vision offerings for you and your family
  • 401k with matching program
  • Employee stock purchase plan
  • Family planning support, Childcare FSA, and parental leave
  • Life, AD&D, and Disability
  • Generous time off, holidays and paid company trips
  • Wellness benefits…plus many more!

More About Doximity…

For the past decade, it’s been our mission to help every physician be more productive so they can provide better care for their patients. We believe that when doctors are connected, the healthcare system works better and patients benefit. Doximity enables our verified clinician members to collaborate with colleagues, stay up-to-date with the latest medical news and research, manage their careers, and conduct virtual patient visits. Today, Doximity is the leading digital platform for U.S. medical professionals, with over 80% of physicians, 50% of all nurse practitioners and physician assistants, and 90% of graduating medical students as members.

Joining Doximity means being part of an incredibly talented and humble team passionate about improving inefficiencies in our $4.3 trillion U.S. healthcare system. We are a team of doers who solve problems everyday by treating obstacles like an adventure, and we love creating technology that has a real, meaningful impact on people’s lives. Doxers are committed to working towards a more equitable world both within and beyond our office walls. This starts by fostering an inclusive and diverse work environment where differences are valued and all employees are encouraged to bring their full, authentic selves to work daily. To learn more about our team, culture, and users, check out our careers page, company blog, and engineering blog. We’re growing fast, and there’s plenty of opportunity for you to make an impact—join us! For more information, visit Doximity.com.

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EEOC Statement

Doximity is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.