Retention Marketing Coordinator
Job Description
About the job
Description
We’re looking for a Retention Marketing Coordinator to help produce the cult-favorite Huckberry Newsletter, which sends to our community of 1M+ 3x per week. Each newsletter is chock-full of the best gear, brands, content, and diversions on the globe that day. This person will act as an assistant Editor-in-Chief, ensuring the right product/story is represented in the right way through compelling copy, point of view, and A+ imagery. The ideal candidate is a total gear nerd, highly organized, and doesn’t let details slip through the cracks.
The Retention Marketing Coordinator reports to the Retention Marketing Manager / eCommerce Department. This is a highly visible role, requiring regular communication with departments across the organization, as well as senior leadership.
This role is based out of our headquarters in Austin, TX; relocation support will be provided to a remote hire
Responsibilities
- No day is the same–you will help manage the retention program end-to-end, from concept to deployment to performance analysis
- Brief and lead a talented group of 6-8 designers in weekly cycles to produce 2 emails per week + 4 SMS per month. This includes merchandising, input on positioning, distilling feedback from stakeholders, and scheduling the campaign
- Pull customer insights, data, seasonal merchandise, and personal perspective to influence product marketing that meet the moment
- Work cross-functionally to ensure channel merchandising balances both company initiatives and customer wants/needs
- Maintain communication with campaign managers and key stakeholders from planning to product launch
- Work with Retention Marketing Manager to implement opportunities to A/B test for optimization and to deepen customer relationships
- Identify and create systems/processes to that will improve launch strategy and cross-functional alignment
Requirements
- 2+ years experience in email marketing and/or digital merchandising
- Extremely detail-oriented, with past project management experience a plus
- Able to communicate clearly and effectively
- Experience with ESP – Klaviyo, Bluecore and/or Attentive or other is a bonus
- Comfortable with working with project management tools (Airtable a plus)
- Google Suite (primarily Google Docs and Sheets)
Benefits
- Medical, Dental, Vision benefits
- 401(k) with employer match
- WFH flexibility & hybrid office
- 30 day paid sabbatical at 4 years
- Summer Fridays
- Company sponsored weekly workouts
- Mental health support
- Paid Parental Leave in every state
- Paid Time Off & Paid Sick Leave
- Paid Volunteer Time Off to volunteer with an organization you’re passionate about
- Generous employee discount
Company Description
Huckberry is a leading men’s lifestyle retailer and media company. Millions of guys trust us as their go-to resource for the coolest new gear, lifestyle inspiration, and a lot more. We were recently named one of IAB’s most disruptive consumer brands, and we’ve collaborated with everyone from Matthew McConaughey and Kelly Slater to brands like Danner, Timex, and RRL. We look forward to meeting you.
Want to get know us better? Check out our:
- Journal: https://huckberry.com/journal
- YouTube: https://www.youtube.com/c/Huckberryco
- Instagram: http://instagram.com/huckberry
Huckberry encourages candidates of all different backgrounds and identities to apply. We are always eager to further diversify our company, and we are committed to providing an inclusive environment of mutual respect where all can flourish. All of our employment decisions are based solely on merit and business need.
