Brand Marketing Analyst

Job Description

About the job

Who We Are

Essity is a global leader in health and hygiene with our corporate headquarters in Stockholm, Sweden, and North American headquarters in Philadelphia, PA. We are a multi-billion-dollar company that is committed to breaking barriers to well-being. Essity does this through innovative brands in the areas of Professional Hygiene, Consumer Goods, and Health & Medical Solutions.

Working at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being. At Essity you will find a caring and compassionate culture where we remain grounded in our beliefs & behaviors.

About The Role

Essity Consumer Goods is looking for a Brand Marketing Analyst who will be responsible for leading our US Retail data analytics reporting process for the TENA brand. The successful candidate will own all aspects of the reporting process (including all ad hoc requests) and will have a passion for utilizing the data to uncover deeper insights.

The ideal candidate should/could live in Philadelphia, PA.

We’re looking for people who embody our values, aren’t afraid to challenge, innovate, experiment, and move at a fast pace. We’re always looking for ways to improve our products and ourselves. If this is you, we’d love to talk.

What You Will Do

• Lead and own all aspects of monthly reporting for the US team. Compile, verify, and analyze data on market trends, consumer behavior, customer, and competitor activity to identify market opportunities for the brand utilizing data tools (i.e. Circana/Edge (Amazon data)) with quick turn around
• Own the relationships with data suppliers to ensure data accuracy and timing needed to align with reporting deadlines
• Assist in developing Go-To-Marketing plans for TENA consumer in line with global requirements and other relevant marketing strategies and plans
• Assist in developing and coordinating BTL activations (e.g. email) and other marketing activities with other communication activities
• Participate in global and local product launches
• Contribute to the Global Brand Development work related to TENA brand
• Work with marketing team to manage brand and marketing initiatives; assist with content development process
• Help develop and execute marketing campaigns; create reports on marketing performance, consumer complaints, new product launches etc.
  

Who You Are

• Bachelor’s degree
• 1-2 years marketing and/or analytics experience preferably within Consumer Packaged Goods
• Acute analytical skills with desire to dig into the data to uncover deeper insights
• Previous experience in consumer/shopper marketing using consumer/shopper data and insights a plus
• High level of organization and attention to detailSelf-starter with strong follow-up and follow-through
• Comfort with multi-tasking in a fast-paced, deadline-driven environment with minimal direction
• Ability to work cross functionally across all areas of the organization to get things done
• Understanding of basic business and marketing concepts
• Superior time management skills (i.e. ability to prioritize tasks according to strict deadlines)
• Ability to spot emerging trends
• Familiarity with social media, social networking, email marketing and search engines
• Demonstrated problem solving and critical thinking skills
  

About Our DEI Culture

Guided by our Beliefs & Behavior, our culture is the foundation that connects our history with our future. At Essity, care, collaboration and inclusion are more than buzzwords, they are practiced on an everyday basis. And with a purpose of breaking barriers to wellbeing, promoting gender equality and enable customers and consumers to lead a fuller life at all stages of life, DEI is in our core.

As we work in diverse teams across geographies, cultures and professional areas, inclusive leadership is something we expect from ourselves and each other. In our leadership platform, we express this as leveraging the power of differences. From experience we know that diverse and inclusive teams are key to innovate and profitably grow our business while simultaneously address our ambitious climate targets.

What We Can Offer You

At Essity, we believe every career is as unique as the individual and empower employees to reach their full potential in a winning culture motivated by a powerful purpose.

Compensation and Benefits:

Competitive annual salary + annual incentive bonus + benefits

Pay offered may vary depending on multiple individualized factors such as knowledge, skills, and experience.

Along with competitive pay you will be eligible for the following benefits:

• United Healthcare PPO / EyeMed Vision Insurance / Delta Dental Insurance
• Wellness program provided through Rally
• Healthcare and Dependent Care Flexible Spending Accounts (FSA)
• 401(k) with employer match and annual employer base contribution
• Company paid Basic Life, AD&D, short-term and long-term disability insurance
• Employee Assistance Program
• PTO offering with Paid Holidays
• Voluntary benefits to include: critical illness, hospital indemnity, and accident insurance
• Employee discounts program
• Scholarship program for children of Essity employees.
  

Collaborative and Caring Culture | Empowerment & Engaged People | Work with Impact and A Powerful Purpose | Individual Learning & Career Growth | Health & Safety Priority | Sustainable Value Together| Innovation| Sustainable Working Life | Competitive Total Rewards

Additional Information

The Company is committed to equal employment opportunity and providing reasonable accommodations to qualified candidates and employees pursuant to applicable law. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, gender, sex, age, religion, creed, national origin, ancestry, citizenship, marital status, sexual orientation, physical or mental disability, medical condition, military and veteran status, gender identity or expression, genetic information, or any other characteristic protected by federal, state, or local law.

If you require reasonable accommodation as part of the application process please contact EssityHRNorthAmerica@essity.com

Together, we are improving lives, every day

Working at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being.

Application End Date:

Job Requisition ID:

Essity245921