Job Description
About the job
๐ Exciting job opportunity in SaaS Software Product Marketing ๐
We’re a fast-scaling event technology company bringing delightful experiences to professional events and event organizers! Even better, we have many exciting projects coming up this year.
Why Join Whova?
โค๏ธ Make a difference! Our goal is to change lives with our product.
๐ Work on exciting and impactful projects
๐ผ Fantastic opportunities for career growth and development
๐ค Fun, authentic, and supportive team environment
As a Product Marketing Manager, you will play a crucial role in driving the success of our products in the market. You will be responsible for developing and executing effective marketing strategies to promote our products, generate demand, and achieve business objectives. You will also create marketing materials such as product brochures, presentations, case studies, and sales enablement tools and run webinars and showcase events to advocate the products. Additionally, you will be responsible for managing our presence at trade shows and events to showcase our products to a wider audience. This is an exciting opportunity to work in a fast-paced environment and make a significant impact on the companyโs growth.
Whova is a fast-growing company with a top product in our space, supporting events in 100+ countries. Our brand-name customers include US-Bank, Stanford, LโOreal, Hilton, LEGO, Vetafore, NASA, IKEA, TEDx, etc. We are proud to be recognized as one of the Best Places to Work in San Diego ๐๏ธ 5 years in a row, and also won the โซ Fastest Growing Private Companies award for 3 years. Recently Whova won the Event Technology Awardsโ Best Product Team Award ๐, Peopleโs Choice Award ๐ in 2018, with the most votes from event industry professionals, and also Best Event APP Award in 2019. Whova also made into the ๐ Global Top 50 Software Companies in G2’s ranking.
What Weโre Looking For:
โ Relentless curiosity
๐ค Deep Empathy
๐
Strong project management and organizational skills.
๐งฉ Excellent problem-solving skills
Responsibilities & Requirements:
โ๏ธ Collaborate with cross-functional teams including product management, sales, and marketing communications to develop compelling product messaging and positioning.
๐ Conduct in-depth market research to identify target trade shows and evaluate their relevance and potential impact on our products and brand. Manage end-to-end trade show participation, including booth design, logistics, collateral creation, staffing, and overall event coordination.
๐ Create high-impact marketing materials such as product brochures, presentations, case studies, and sales enablement tools.
๐๏ธRun Webinars and events to advocate and show cases the products
๐งโ๐ซDevelop and deliver product training to the sales team to ensure they are equipped with the knowledge and tools to effectively sell our products.
๐ Stay up-to-date with industry best practices and emerging trends in product marketing and trade show management.
Qualification & Experience
๐Bachelor’s degree in business-related majors, MS or MBA degree preferred.
๐ผ Proven experience as a Product Marketing Manager or similar role.
๐ฅ Excellent communication and interpersonal skills, with the ability to build and maintain relationships
๐ฅ Ability to work independently and collaboratively in a fast-paced environment
๐ป Proficiency in using CRM software and other relevant tools
What we offer
๐ฐSalary: $45K-$55K per year for entry-level with a bachelor’s degree, 55K-75K for candidates with MS or MBA degree or 3 years full-time experience in similar positions
โค๏ธ Selling a top rated product customers love
๐ Fast career growth opportunities
๐ค Collaborative, dynamic, and supportive team culture
โญ Benefits including health, dental and vision benefits, weekly company lunches, PTOs etc.
๐๏ธ 18 days paid time off per year
๐ฒ Two company-provided lunches each week
๐ก Working from home every Friday