Product Marketing Manager

Job Description

About the job
Five billion people in the world do not have access to safe and affordable surgery, and this is a problem everywhere, not just in developing countries. At Proximie, we are focused on solving this and many other global challenges in healthcare to increase productivity, remove workforce shortages and improve patient safety around the world. Proximie is the platform uniquely designed to enhance operating room experiences globally by seamlessly combining telepresence, content management, and data insights. With Proximie, it’s about centralizing the data from the operating room, making it safely accessible, and digitally connected.

Here’s what sets us apart, we’re the only platform to offer all the following:

Telepresence: Enabling live collaboration with peers or students remotely. Sharing the operating room experience without boundaries; with four views, privacy features, annotation, and chat.

Content Management: Enables the ability to record, store, and share surgical content safely in a Netflix like library of procedures.

Data Insights: Enables the ability to assess and improve operating room productivity. Real-time insights empower better decision-making.

Proximie was Founded in 2016 by Dr. Nadine Hachach Haram, an NHS surgeon and is headquartered in London with offices in the United States and Lebanon. Proximie has 100 employees today and is deployed in over 50 countries.

Check out Nadine’s Origins Story here: https://www.proximie.com/about-us/

Position Overview

Reporting to the VP Global Marketing & EU Sales, the Product Marketing Manager will drive the product marketing strategy for Proximie’s portfolio of products, including telepresence, apps, SDK (software development kit)/API offerings, and data service solutions. The ideal candidate is an experienced product marketer who excels at creating effective product messaging, deeply understanding product positioning, and advocating for the end customer The successful candidate will be experienced in managing complex go-to-market projects and cares deeply about evolving healthcare to improve outcomes for patients around the globe. The candidate will drive our customer messaging, enable sales and customer success teams, and collaborate with product teams to meet growth and engagement targets.

Responsibilities

Develop product positioning, messaging, and pricing for Proximie’s hardware, data, and API solutions, considering value proposition, target audience, and wider market implications.
Influence product and commercial strategy through relevant insights and product market acumen, driving alignment across teams.
Enable sales and customer success teams with the right messaging to help customers understand the product; and the product teams understand the customer.
Develop the overarching marketing launch strategy, including rollout sequencing, creative asset development, and communication goals to best drive awareness and adoption.
Oversee execution of go-to-market plans by collaborating with cross-functional teams.
Build strong relationships with product and business partners to influence and align on objectives and plans, delivering compelling value for Proximie’s customers.
Organize and manage operations for multiple work streams, deadlines, and meetings for cross-functional teams to drive execution of plans.

What You Will Need

BA/BS degree.
10+ years of product marketing experience launching and growing technical products; ideally featuring software development kits (SDK’s) and/or with hardware manufacturers.
Product marketing experience working with global and regional teams.
Proficiency in managing communication with internal and external audiences.
Analytical and problem-solving skills.
Experience partnering with cross-functional teams.
Experience working with health/hospital systems and MedTech device companies is a plus, not a requirement.

Why Work for Proximie?

You will be encouraged to grow in your role, take ownership and gain responsibilities.
Generous annual leave.
Two “well-being” days per year plus the day off for your birthday.
“Summer Fridays” – early office closing on Fridays during summer months.
Annual bonus programme – based on individual contribution.
To support your professional growth, all permanent employees will have access to an annual stipend of $1,000 to assist with personal development activities.
Flexible working hours – we trust our people to manage their time and to focus on wider results.
A flat organizational structure where every opinion matters, ideas are cultivated, and innovation is encouraged.
Proximie is a truly global company with teams across the UK, Europe, United States and the Middle East with that you will have opportunities to see the world.

Proximie is an equal opportunity employer. We are committed to providing a work environment that supports, inspires, and respects all individuals. We do not discriminate on the basis of race, colour, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under the law.