Associate Marketing Manager – Digital Experience

Job Description

About the job
About Dexcom

Founded in 1999, Dexcom, Inc. (NASDAQ: DXCM), develops and markets Continuous Glucose Monitoring (CGM) systems for ambulatory use by people with diabetes and by healthcare providers for the treatment of people with diabetes. The company is the leader in transforming diabetes care and management by providing CGM technology to help patients and healthcare professionals better manage diabetes. Since the company’s inception, Dexcom has focused on better outcomes for patients, caregivers, and clinicians by delivering solutions that are best in class – while empowering the community to take control of diabetes. Dexcom reported full-year 2022 revenues of $2.9B, a growth of 18% over 2021. Headquartered in San Diego, California, with additional offices in the Americas, Europe, and Asia Pacific, the company employs over 8,000 people worldwide.

Meet The Team

As part of the Digital Experience team, the Associate Marketing Manager will support the consumer website UX design strategy, ongoing conversion optimization, and digital account management experience. This will involve working collaboratively with the broader Product Marketing, Customer Experience, Creative Services, and Commercial IT teams to deliver optimal digital experiences that inform, motivate, convert, and support our end users. The candidate will be empowered to champion web and ecommerce best practices and contribute to highly visible cross-channel engagement strategies that effectively convert prospects into sales and drive consumer retention.

Where You Come In

You monitor the overall health of the consumer ecommerce site for one of our Dexcom sub-brands.
You maintain a well-optimized purchasing journey informed by data and analytics and avoid potential friction points.
You will develop, test (UAT), and publish a frequent cadence of product highlights, blog articles, FAQs, and campaign landing pages in support of commercial product launches, app releases, marketing growth and acquisition campaigns in the CMS platform.
You steer web CMS design and functionality enhancements in collaboration with our agency partners, IT, and broader consumer digital experience team.
You track key metrics for content marketing success and overall web customer satisfaction; regularly evaluate content health performance in terms of views, bounce rate, conversions, and visitor flow.
You maintain the consumer account management experience and influence feature enhancements that drive our digital support strategy.

What Makes You Successful

You have 4+ years of Digital Marketing experience, with an emphasis on website conversion optimization and UX design.
You have moderate CMS management experience, preferably with tools like Amplience, Commerce Tools or similar.
You have an in-depth understanding of e-commerce Key Performance Indicators (KPIs) and metrics.
You have strong knowledge and passion for web UX design and can prioritize continuous data-driven improvements across the site.
You have proven track record tailoring web experiences with different personas and segments in mind.
You have a strategic and curious mind; understanding the ‘why’ of things just as much as the ‘how’ to get it done.
You are KPI and results driven. Can show and articulate where projects have made a significant impact.
You have a growth mindset with the ability to adapt and solve problems within a fast-paced and ambiguous environment.
You have a positive attitude and the ability to work in a collaborative environment that values transparency.
You have proven experience in consumer products, health technology, or consumer electronics industry, with a demonstrated understanding of consumer behavior and ecommerce trends.

What You’ll Get

A front row seat to life changing CGM technology. Learn about our brave #dexcomwarriors community .
A full and comprehensive benefits program.
Growth opportunities on a global scale.
Access to career development through in-house learning programs and/or qualified tuition reimbursement.
An exciting and innovative, industry-leading organization committed to our employees, customers, and the communities we serve.

Experience And Education

Typically requires a Bachelor’s degree and a minimum of 5 – 8 years of related experience.

Travel Required

5-15%

Flex Workplace : Your primary location will be a home office. You will not have an assigned workstation and will work with your manager to determine office visit needs. You must live within commuting distance of your assigned Dexcom site (typically 75 miles/120km).

Please note: The information contained herein is not intended to be an all-inclusive list of the duties and responsibilities of the job, nor are they intended to be an all-inclusive list of the skills and abilities required to do the job. Management may, at its discretion, assign or reassign duties and responsibilities to this job at any time. The duties and responsibilities in this job description may be subject to change at any time due to reasonable accommodation or other reasons. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability. Dexcom’s AAP may be viewed upon request by contacting Talent Acquisition at talentacquisition@dexcom.com.

If you are an individual with a disability and would like to request a reasonable accommodation as part of the employment selection process, please contact Dexcom Talent Acquisition at talentacquisition@dexcom.com.

View the OFCCP’s Pay Transparency Non Discrimination Provision at this link .

Meritain, an Aetna Company, creates and publishes the Machine-Readable Files on behalf of Dexcom. To link to the Machine-Readable Files, please click on the URL provided: https://health1.meritain.com/app/public/#/one/insurerCode=MERITAIN_I&brandCode=MERITAINOVER/machine-readable-transparency-in-coverage?reportingEntityType=TPA_19874&lock=true

To all Staffing and Recruiting Agencies: Our Careers Site is only for individuals seeking a job at Dexcom. Only authorized staffing and recruiting agencies may use this site or to submit profiles, applications or resumes on specific requisitions. Dexcom does not accept unsolicited resumes or applications from agencies. Please do not forward resumes to the Talent Acquisition team, Dexcom employees or any other company location. Dexcom is not responsible for any fees related to unsolicited resumes/applications.

Salary

$78,900.00 – $131,500.00