Growth Marketing Associate

Job Description

About the job
Growth Marketing Associate

Bloom Nutrition
IG @bloomsupps @marillewellyn

TikTok @bloomnu
Bloomnu.com

Founded by fitness influencer and entrepreneur Mari Llewellyn, Bloom Nutrition is a quickly growing wellness brand that is committed to offering good-for-you supplements. Made with a premium blend of quality ingredients, all of our products are curated to be as delicious as they are healthy to fuel life daily.

The Bloom team is tight-knit, creative, high performing, and collaborative. Our work environment is an inspiring space where you can thrive as a result. As a young company, there is a huge opportunity for career growth as Bloom continues to expand at a fast pace.

Overview:

The Growth Marketing Associate will report to the Head of Growth and have the opportunity to work across channels including Ads, Email / SMS and Website. The ideal candidate will be an analytical marketer focused on driving insights from data and A/B testing. They will also be a strong collaborator with brand and creative teams. An entrepreneurial individual who is eager to work on new and challenging tasks will thrive in this role.

Responsibilities:

Work on tasks across growth initiatives including Ads, Email and Website
Work with brand team to build Email and SMS campaign calendar and schedule campaigns
Build out A/B testing strategy for Email and SMS channels
Own website A/B testing roadmap, working with design and developer teams to execute on tests and increase conversion rate
Launch ads across various channels including Meta and Tik tok
Execute on Shopify changes, including product merchandising and creative changes
Optimize efforts across channels to hit monthly KPIs including click rate, conversion rate, and revenue
Analyze data across initiatives and share with relevant teams to inform decisions

Requirements:

1-2 years of performance marketing experience across ads, email and SMS marketing and/or website
Experience with Shopify, Klaviyo, Google Analytics, Meta and Tik Tok ads
Experience building strong testing frameworks and reporting on insights
Strong familiarity with Email / SMS and website KPIs, including click rate, conversion rate, AOV, repeat rate and LTV
Strong analytical thinker and entrepreneurial problem solver
Eager to learn and work across many initiatives
Self-starter willing to work on team-based and independent projects

Benefits:

Fun and inclusive work environment with a super collaborative team
Access to Company Insurance Plan
A 401(k) plan that the company matches
PTO because work-life balance is important
A brand new company laptop
Company comped ClassPass, Fitness Class Program

This job description is intended to convey information essential to understanding the scope of the position and is not an exhaustive list of skills, efforts, duties, responsibilities, or working conditions associated with it. The company reserves the right to modify the duties or assign additional duties as necessary.