Director of Marketing

December 15, 2023

Job Description

At ProMach, we’re looking for people who want to shine. You’ll have opportunities to take your career in the direction you desire. You can be creative. Strategic. Persuasive. Influential. Meticulous. A technical enthusiast. A closer. A futurist.

ProMach offers rewarding, challenging opportunities throughout the world, across multiple packaging segments. If you are energized by providing best-in-class customer experiences and strive for advanced technical skills, we want to talk to you.

Do we have your attention?

ProMach is looking for a director to lead the Robotics & End of Line (R&E) Group marketing efforts. As a successful hire, you will be responsible for leading our marketing team and evaluating and developing marketing budgets, strategies, planning and coordinating marketing efforts. You will ensure that the marketing plans are communicated to business leaders and align the strategic objectives and overarching ProMach and R&E Group goals to build awareness, position brands, increase synergies, and drive growth. You must be comfortable interacting with people at levels of the organization, while working closely with the R&E marketing team, General Managers/VP, sales leaders and product managers. You must be data driven and metrics focused, and possess a high level of creativity, strong writing skills, and knowledge of CRM and marketing automation tools. The role also requires a deep understanding of what makes people tick and a drive to make a difference.

Does this work interest you?

  • Manage conception, development, and implementation of marketing budgets, plans, and strategies.
  • Oversee marketing team including individuals with varying levels of experience and that are located remotely at Robotics & End of Line (R&E) business facilities.
  • Conduct meetings regularly with marketing team to review workload, resolve challenges, and brainstorm possible solutions, and provide training to ensure team is consistently performing above standard.
  • Plan and coordinate marketing and lead generation efforts for both direct and distributed products sales channels.
  • Coordinate marketing campaigns and projects from start to finish.
  • Drive continuous improvement of distributed products centralized partner resource management system.
  • Oversee conferences, trade shows, and major events.
  • Lead planning of R&E Group meetings to drive alignment of sales team across divisions.
  • Develop internal communications and reports on best practice sharing, cross selling, success stories, and collaboration across brands.
  • Collaborate with team members to guide digital content strategy for web sites, blogs, inbound links, SEO, PPC, remarketing, and social media.
  • Manage market research projects across brands to aid product development and understand vertical, geographic, and competitive conditions and positioning. Follow-through with marketing team on execution of the strategy.
  • Lead new product introductions to assure successful market introduction, awareness, and demand generation for new solutions across brands.
  • Oversee aftermarket marketing campaigns.
  • Help maintain consistent brand standards across entire group and individual brands in all mediums including print, digital, documentation, machinery, and more.
  • Drive continuous improvement of current and adoption of new marketing technologies.
  • Manage voice of customer interviews and customer satisfaction/loyalty surveys.
  • Manage marketing integration aspects of new R&E business acquisitions.
  • Support the VP of Marketing and leadership team in developing strategies to capture new opportunities with existing and potential customers.

What’s in it for you?

There’s no monopoly on good ideas or limits to how far you can advance with our team. We offer an open, communicative environment that fosters individual initiative. We pride ourselves in being a company where people choose to build a career and find professional happiness.

In addition to growth opportunities, as a ProMach employee, you receive more than just a paycheck. Total compensation includes your salary, comprehensive medical/dental and well-being programs, as well as life insurance, a generous paid time off program, and a retirement savings plan with a company match. And because we understand the importance of feeling protected, there is no waiting period for benefits — you are eligible on your first day of employment!

If this sounds like you, we want to connect!

  • Bachelor’s degree in Marketing, Communications, Advertising, or related field.
  • Minimum of 8 years’ experience in marketing management or communications and managing a team.
  • Proven ability to effectively manage and support team members that remotely located.
  • Excellent leadership, communication, and decision-making skills.
  • Excellent organizational skills, with ability to prioritize and multitask.
  • Excellent interpersonal, written and oral communication skills.
  • Proven ability to develop and manage budgets.
  • Proven marketing campaign experience.
  • Attention to detail.
  • Experience with CRM and marketing automation systems
  • Experience with digital marketing forms such as social media marketing and content marketing.
  • Professional and proactive work ethic.
  • High competence in project and stakeholder management.
  • High competence with Microsoft applications including Word, Excel, and PowerPoint.
  • Ability to travel regularly (30%)

Pro Mach, Inc.

We were named to the Inc. 5,000 list of the fastest growing private companies in the U.S. seven times. We continue to introduce innovative products, enter new markets, expand our global presence, and actively acquire new capabilities.

We have the rewards, opportunities, and the market strengths of a large organization combined with the entrepreneurial culture of a small, fast-paced company. You will enjoy the benefits of working with a growing company that competes globally, with the personal touch and feel of a smaller company where you can make an impact every day.

Curious about life at ProMach? Follow us on LinkedIn, Twitter, and Instagram!

More career opportunities to consider!

Pro Mach is an Equal Opportunity Employer. Pro Mach uses E-Verify to verify employment eligibility of all new hires to work in the United States. Pro Mach is a drug-free workplace.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.