Job Description
Director of Marketing
THE ROLE:
We are looking for an experienced Director of Marketing to direct and oversee our Marketing department. You will design, implement and monitor effective marketing strategies that align with our business goals.
Our ideal candidate has a solid Marketing background and work experience managing a variety of promotional projects end-to-end, including paid advertising campaigns and digital marketing techniques. Our Director of Marketing will report directly to the CEO and will oversee internal Marketing teams. To be successful in this role, you should be highly professional. You should also play a significant role shaping the company’s strategic planning.
Ultimately, you should be able to ensure that the Marketing department’s activities contribute to our company’s long-term success.
WHAT YOU’LL BE DOING:
- Develop and implement a cohesive marketing plan to increase brand awareness
- Set current and long-term goals for internal teams
- Design and review the Marketing department’s budget
- Build relationships with media and stakeholders through creative PR strategies
- Monitor all marketing campaigns and improve them when necessary
- Prioritize marketing projects and allocate resources accordingly
- Prepare regular reports and presentations on marketing metrics for the CEO
- Conduct market analysis to identify challenges and opportunities for growth
- Provide guidance and ideas to organize effective marketing events
- Forecast hiring needs for the Marketing department
- Participate in the quarterly and annual planning of the company’s objectives
- Track competitors’ activities
WHAT YOU BRING:
- Proven work experience as a Head of Marketing, Marketing Directoror other senior role
- Demonstrable experience designing and implementing successful marketing campaigns
- Solid knowledge of SEO, web analytics and Google Adwords
- Experience with CRM software and digital marketing tools and techniques
- Strong leadership skills
- Excellent communications skills
- Strong analytical and project management skills
- Strategic mindset, with ability to make difficult decisions
- BSc degree in Marketing, Communications or relevant field
ABOUT PACKETFABRIC:
PacketFabric is the connectivity cloud. We built a global, 50+Tbps carrier-class optical network that is completely automated and consumable on-demand like SaaS, so enterprises can connect the core of their hybrid and multi-cloud architectures and grow their digital business.
We offer private and secure point-to-point, hybrid cloud, multi-cloud, and custom connectivity services that you can provision in minutes via our self-service portal or programmable API. We offer flexible consumption of our services, with month-to-month or longer terms, or even usage-based for bursting and disaster recovery.
PacketFabric was recognized with the “2020 Fierce Telecom Innovation Award for Cloud Services,” named one of the “10 Hottest Networking Startups of 2020” by CRN, a Futuriom 40 Top Private Company, and a “2020 Cool Vendor in Enhanced Internet Services and Cloud Connectivity” by Gartner.
PacketFabric is a distributed, fully remote team with people living and working all over the world.
WHAT PACKETFABRIC OFFERS:
- Remote first, globally distributed team
- The chance to disrupt the entrenched telecommunications infrastructure industry
- A supportive and optimistic team that likes to learn from each other
- A product development pipeline that’s constantly pushing new features and enhancing the quality of existing products
- The opportunity to work with many different industries and customer types
- A small company culture
- Great health, dental, and 401(k) for US residents
WHAT PACKETFABRIC DOESN’T OFFER:
- Lack of direction: we maintain a clear roadmap and product pipeline
- A commute: no hours wasted in megaregion rush hour traffic
- A dress code: a robe and slippers is acceptable attire any day of the week
Here at PacketFabric, we want all of our employees to feel valued, appreciated, and free to be who they are. We provide equal opportunities to all employees and applicants for employment and follow employment lifecycle processes designed to prevent discrimination against our people, regardless of gender identity or expression or intersex, sexual orientation, religion, spiritual beliefs, ethnicity, age, neurodiversity, disability status, national origin, citizenship, generation, culture, or any protected category under federal, state and local law.
Job Type: Full-time
Pay: $140,000.00 – $180,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Employee assistance program
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Vision insurance
- Work from home stipend
Schedule:
- 8 hour shift
Work Location: Remote